- Seit WiSe 2022/23: Professur für Strategische Kommunikation am Institut für Kommunikationswissenschaft an der Friedrich-Schiller-Universität Jena
- 2017-2022: Assistant professor of corporate communication, Amsterdam School of Communication Research (ASCoR), University of Amsterdam, NL
- 2015-2017: Postdoc Università della Svizzera italiana, CH
- 2015: Promotion (summa cum laude) Kommunikationswissenschaft. Dissertation zum Thema "The credibility of Corporate Social Responsibility communication. Concepts, Methods, Analyses.", Università della Svizzera italiana, CH
- 2015: Gastwissenschaftlerin Experimental Ethics Lab, TU München
- 2011-2015: Wissenschaftliche Mitarbeiterin am Institute for Marketing and Communication Management, Università della Svizzera italiana, CH
Prof. Dr. Irina Lock

Terminvergabe über Frau Junold
Lebenslauf
Publikationen
Peer-reviewed articles
Lock, I., & Davidson, S. (2023). Argumentation strategies in lobbying: toward a typology. Journal of Communication Management, 2023. https://doi.org/10.1108/JCOM-09-2022-0111Externer Link
Link to DBTExterner Link
Schwinges A., van der Meer, G. L. A., Lock, I. & Vliegenthart, R. (2023). The watchdog role in the age of Big Tech - how news media in the United States and Germany hold Big Tech corporations accountable. Information, Communication & Society, https://doi.org/10.1080/1369118X.2023.2234972Externer Link
Lock, I. (2023). Conserving complexity: A complex systems paradigm and framework to study public relations´contribution to grand challenges. Public Relations Review, 49(2), https://doi.org/10.1016/j.pubrev.2023.102310Externer Link
Lock, I., & Jacobs, S. (2023). Behind Closed Doors: How Public Affairs Professionals Perceive the Process of Organizational Frame-Building. International Journal of Communication, 17, 4015-4036. https://ijoc.org/index.php/ijoc/article/view/18644/4216Externer Link
Lu, G., Businger, M., Dollfus, C., Wozniak, T., Fleck, M., Heroth, T., Lock, I., & Lipenkova, J. (2022). Agenda-Setting for COVID-19: A Study of Large-Scale Economic News Coverage Using Natural Language Processing. https://doi.org/10.1007/s41060-022-00364-7Externer Link
Araujo, T., Lock, I., van de Velde, B. (2020). Automated Visual Content Analysis (AVCA) in Communication Research: A Protocol for Large Scale Image Classification with Pre-Trained Computer Vision Models. Communication Methods and Measures, 1-27. ↗DOI:10.1080/19312458.2020.1810648Externer Link (Impact Factor - IF = 5,3)
Lock, I., Araujo, T. (2020). Visualizing the triple bottom line: A large‐scale automated visual content analysis of European corporations' website and social media images. Corporate Social Responsibility and Environmental Management, ↗DOI: 10.1002/csr.1988Externer Link (IF = 4,5)
Lock, I. (2020). Debating Glyphosate: A Macro Perspective on the Role of Strategic Communication in Forming and Monitoring A Global Issue Arena Using Inductive Topic Modelling. International Journal of Strategic Communication, 1-23. ↗DOI: 10.1080/1553118X.2020.1780240Externer Link
Lock, I. (2020). Wie wirkt kongruente Text-Bild-Sprache auf Glaubwürdigkeit und Handlungsabsichten in der Integrationsdebatte? Publizistik, 65, 425–450. ↗DOI: 10.1007/s11616-020-00577-5Externer Link
Lock, I., Wonneberger, A., Verhoeven, P., & Hellsten, I. (2020). Back to the Roots? The Applications of Communication Science Theories in Strategic Communication Research. International Journal of Strategic Communication, 14(1), 1-24. ↗DOI: 10.1080/1553118X.2019.1666398Externer Link
Lock, I., Stachel, C., Seele, P. (2020). Traveling frames: How corporate and civil society actors try to influence public administration and courts in a case on nuclear emission data in Switzerland. Journal of Public Affairs, 20(1), e2008. ↗DOI: 10.1002/pa.2008Externer Link
Lock, I. (2019). Explicating communicative organization-stakeholder relationships in the digital age: A systematic review and research agenda. Public Relations Review, 45(4), 1-13. ↗DOI:10.1016/j.pubrev.2019.101829Externer Link (IF = 1,6)
Lock, I., Ludolph, R. (2019). Organizational Propaganda on the Internet: A Systematic Review. Public Relations Inquiry. ↗DOI; 10.1177/2046147X19870844Externer Link
Lock, I., Schulz-Knappe, C. (2019). Credible corporate social responsibility (CSR) communication predicts legitimacy: Evidence from an experimental study. Corporate Communications, 24(1), 2-20. ↗DOI:10.1108/CCIJ-07-2018-0071 Externer Link
Lock, I., Seele, P. (2018). Gauging the rigor of qualitative case studies in comparative lobbying research. A framework and guideline for research and analysis. Journal of Public Affairs. ↗DOI: 10.1002/pa.1832Externer Link
Ihlen, O., Raknes, K., Somerville, I., Valentini, C., Stachel, C., Lock, I., Davidson, S., Seele, P. (2018). Framing “the public interest”: Comparing public lobbying campaigns in four European states. Journal of Public Interest Communications, 2(1), 107-128. ↗LinkExterner Link
Lock, I., Seele, P. (2017). Measuring Credibility Perceptions in CSR Communication: A Scale Development to Test Readers’ Perceived Credibility of CSR Reports. Management Communication Quarterly, ↗DOI: 10.1177/0893318917707592Externer Link. (Impact Factor - IF = 1,4)
Lock, I., Seele, P. (2017). Theorizing stakeholders of sustainability in the digital age. Sustainability Science, 12(2): 235-245. ↗ DOI: 10.1007/s11625-016-0404-2Externer Link (IF = 3,9)
Seele, P., Lock, I. (2017). The game-changing potential of digitalization for sustainability: possibilities, perils, and pathways. Sustainability Science, 12(2): 183-185. ↗DOI: 10.1007/s11625-017-0426-4Externer Link (IF = 3,9)
Lock, I., Seele, P. (2017). Politicized CSR: How corporate political activity (mis-)uses political CSR. Journal of Public Affairs. ↗DOI: 10.1002/pa.1667 Externer Link
Lock, I., Seele, P. (2017). The Consequences of Astroturf Lobbying for Trust and Authenticity: Findings and Implications from an Experiment. Communication Management Review, 2(1), 30-52. ↗DOI: 10.22522/cmr20170121 Externer Link
Lock, I. (2016). Glaubwürdigkeit in der CSR-Kommunikation. Entwicklung eines legitimätsbasierten Ansatzes. Publizistik, 61: 413-429. ↗DOI: 10.1007/s11616-016-0300-xExterner Link
Lock, I., Seele, P. (2016) The credibility of CSR reports in Europe. Evidence from a quantitative content analysis in 11 countries. Journal of Cleaner Production, 122: 186-200. ↗DOI: 10.1016/j.jclepro.2016.02.060Externer Link (IF = 5,7)
Lock, I., Seele, P. (2016) Deliberative Lobbying? Toward a Non-Contradiction of Corporate Political Activities and Corporate Social Responsibility? Journal of Management Inquiry, 25(4): 415-430. ↗DOI: 10.1177/1056492616640379Externer Link (IF = 1,8)
Lock, I., Seele P., Heath R. L. (2016) Where grass has no roots: The concept of ‘shared strategic communication’ as an answer to unethical astroturf lobbying, International Journal of Strategic Communication, 10(2): 87-100. ↗DOI: 0.1080/1553118X.2015.1116002Externer Link
Lock, I., Seele P. (2016) CSR Governance & Departmental Organization: A Typology of Best Practices, Corporate Governance: The International Journal of Business in Society, 16(1):1-20. ↗DOI: 10.1108/CG-01-2015-0010Externer Link
von Schnurbein G., Seele P., Lock, I. (2016) Exclusive Corporate Philanthropy: Rethinking the nexus of CSR and Corporate Philanthropy, Social Responsibility Journal, 12(2): 280-294. ↗DOI: 10.1108/SRJ-10-2014-0149Externer Link
Seele P., Lock, I. (2015) Instrumental and/or Deliberative? A Typology of CSR Communication Tools, Journal of Business Ethics, 131(2): 401-414. ↗DOI: 10.1007/s10551-014-2282-9Externer Link (IF = 2,9)
Lock, I., Seele P. (2015) Quantitative Content Analysis as a Method for Business Ethics Research, Business Ethics: A European Review, 24(S1): S24-S40. ↗DOI: 10.1111/beer.12095Externer Link (IF = 3,0)
Lock, I., Seele P. (2015) Analyzing sector-specific CSR reporting: Social and environmental disclosure to investors in the chemicals and banking & insurance industry, Corporate Social Responsibility and Environmental Management, 22(2): 113-128. ↗DOI: 10.1002/csr.1338Externer Link (IF = 2,9)
Editorship
Co-editor Special Issue: "Sustainability and Digitalization: A Game Changer? Possibilities, Perils, Pathways." Sustainability Science, 12(2). (IF = 3,4)
Book Chapters
Lock, I. (2023). Churnalism aus Leserperspektive: Glaubwürdigkeits- und Legitimitätseffekte grenzüberschreitender Public Relations. In: Koch, T., Beckert, J., Viererbl, B., Denner, N. (eds.) Grenzen, Entgrenzung und Grenzüberschreitungen der Public Relations und Organisationskommunikation. Springer VS, Wiesbaden. https://doi.org/10.1007/978-3-658-40810-7_6Externer Link
Ihlen, O., Lock, I., Raknes, K. (2022). Democracy, strategic communication, & lobbying. In J. Falkheimer & M. Heide (Eds.). Research Handbook of Strategic Communication. Edward Elgar Publishing.
Lock, I. (2021). Politischer Einfluss durch Kommunikation: Public Affairs in Europa. In U. Röttger, P. Donges & A. Zerfaß (Hrsg.), Handbuch Public Affairs. Politische Kommunikation für Unternehmen und Organisationen. Wiesbaden: Springer Gabler. ↗https://doi.org/10.1007/978-3-658-23391-4_4-1Externer Link
Lock, I., Seele, P. (2017). CSR, Public Affairs and Corporate Community Involvement: Torn between Instrumentalism and Deliberation. In P. Harris, & C. Fleisher (Eds.), ↗SAGE Handbook of International Corporate and Public AffairsExterner Link. (pp. 550-564). London: Sage Publications.
Lock, I., Seele P. (2017). Quantitative content analysis as a method for business ethics research. In P. Werhane, E. Freeman, & S. Dmytriyev (eds.) ↗Cambridge Handbook of Research Approaches to Business Ethics and Corporate ResponsibilityExterner Link (pp. 155-171). Cambridge: Cambridge University Press.
Not peer-reviewed articles
Lock, I. (2023). Domänenkompetenz in Public Relations. Gefragt sind Branchenkenntnis und journalistische Praxis. In S. Turner & S. Russ-Mohl (eds.) Deep Journalism. Köln: Herbert von Halem Verlag.
Lock, I., Giani, S. (2021). Finding More Needles in More Haystacks: Rigorous Literature Searching for Systematic Reviews and Meta-Analyses in Management and Organization Studies. Preprint, SocArXiv, ↗https://doi.org/10.31235/osf.io/8ek6hExterner Link
Becker, I., Schöttl, L., Kühn, A.-L., Akhavan, R., Lock, I. (2016) Welche Fragen beschäftigen den wissenschaftlichen Nachwuchs? Retrospektive zum 32. Berliner Forum für Wirtschafts- und Unternehmens-ethik an der Friedrich-Alexander-Universität Erlangen-Nürnberg, ↗Externer LinkForum Wirtschaftsethik, 1: 11-16.
Lock I., Seele P. (2014) Stichwort: Glaubwürdigkeit, ↗Externer LinkForum Wirtschaftsethik, 3: 17-19.
Lock I. (2014) Franzisca Weder: Die CSR-Debatte in den Printmedien. rezensionen:kommunikation:medien, 14. August 2014, ↗http://www.rkm-journal.de/archives/16805Externer Link, 2838 views.
Preise und Auszeichnungen
Communication Methods and Measures Article of the Year Award 2020. Araujo, T., Lock, I., van de Velde, B. (2020). Automated Visual Content Analysis (AVCA) in Communication Research: A Protocol for Large Scale Image Classification with Pre-Trained Computer Vision Models. ↗DOI:10.1080/19312458.2020.1810648Externer Link
Top Faculty Paper Award International Communication Association, Public Relations Division, 2018: “How are online relationships between organizations and publics measured online? A systematic review and research agenda.”
European Public Relations Education and Research Association (EUPRERA) Award for Excellent PhD Thesis 2017: Best dissertation in PR/Organizational Communication (awarded biannually).
ABB/Alstom Prize for Best PhD 2014/15: Best dissertation of the Faculty of Communication Science 2014/15, USI Lugano.